Serko
Simplifying corporate travel and expense management for enterprises, mid-market firms and SMBs.
By Serko Limited · HQ Auckland, New Zealand · 4.0/5 verified-buyer score
Positioning guardrails
Best for
- Global enterprises running high-volume, multi-country corporate travel programmes
- Travel managers who need policy controls, cost visibility and duty-of-care in one platform
- Companies that want booking and expense management in a single interface
- Mid-market and SME firms that want a self-serve or low-touch booking tool
Ideal size: 200-10,000+ employees people · Established company with a managed travel programme and a travel manager
Not for
- Organisations with little or no business travel spend
- Leisure travel agencies or consumer travel businesses
- Buyers who require fully self-serve onboarding with no travel management company partner
Value metrics scorecard
Time-to-Value
About 1 month
~30 days to first production value
Total Cost of Ownership
$0/yr
Starts at $0 · Not published as a list price. Enterprise pricing is quoted through travel management company (TMC) partners; Booking.com for Business, powered by Zeno, is free for small and medium businesses.
Implementation Friction
3/5
Engineering + admin effort required
Buyer Score
out of 5 · verified buyers
Full cost breakdown
Mandatory implementation fee
None
Seat tiers
Not published; licensed per company through TMC partners
Add-on costs
- None
Company & support
Who is behind Serko, and how your team gets help once it is live.
Company
- Founded
- 2007 · 19 yrs in business
- Headquarters
- Auckland, New Zealand
How you get support
- PhoneNot listed
- EmailNot listed
- Live chatNot listed
- Support portal / ticketsNot listed
- Community forumNot listed
- Help centre / docsNot listed
- Dedicated account managerNot listed
- In person / on-siteNot listed
- Hours
- 24/7
- Response time
- Not stated
Homepage states Booking.com for Business users get 24/7 travel support. The contact page lists general enquiry forms and office phone numbers, none of which is described as a support channel.
“Not listed” means the vendor’s public pages don’t mention that channel, not that it is unavailable. Ask about it during evaluation.
Market position
Where Serko sits against its closest alternatives. Pick any two of cost, speed, friction and buyer score, and up to 9 companies to compare.
Quadrant view
Typical annual cost × Time-to-value
The lines cross at the median of the solutions shown, so about half sit on each side of each line. A dashed ring marks an outlier pinned to the edge; hover for its value.
Companies on the chart 6 / 10
- Serko
- Vertice
- Spendbase
- Emburse
- Jeeves
- Ternary
Add or change companies
Up to 10 companies including Serko. Listed closest first.
Stack fit signal
Compatibility with standard B2B ecosystems.
No supported MCP path today, so it cannot be driven from an AI client.
AI & MCP readiness
What Serko ships in AI, and what it asks of your ecosystem.
Compliance attestations
* IAPP AIGP certifies individuals, not products. It means named staff hold the credential — not that the platform does.
Bottom line
Serko is a New Zealand-founded (2007) corporate travel and expense management vendor listed on the NZX and ASX. Its products, Zeno, GetThere and Booking.com for Business, let employees book and manage complete business trips and expenses in one interface while giving travel managers policy controls, cost visibility and global compliance. Serko sells mainly through travel management company partners and does not publish list pricing. No security certifications, integrations or AI features are documented on the pages reviewed.
Frequently asked questions
What does Serko actually do?
Serko is a corporate travel and expense technology company. Its solutions are used by travellers to book and manage work trips and by companies to run their corporate travel programmes, covering online booking, itineraries, expenses and travel policy compliance.
Which products make up the Serko platform?
Serko markets three main offerings: GetThere for enterprise companies needing global online booking and cost control, Zeno for larger companies as a combined travel and expense platform, and Booking.com for Business, powered by Zeno, for small and medium size companies.
How is Serko priced?
Serko does not publish list pricing. Zeno is sold and serviced through Serko's international network of travel management company (TMC) partners, so enterprise pricing is quoted per company. Booking.com for Business, powered by Zeno, is free for small and medium businesses and includes 24/7 travel support.
Does Serko publish security or compliance certifications?
No security, trust or compliance page was available among the sources reviewed, so no certifications such as SOC 2, ISO 27001, GDPR, HIPAA or FedRAMP are evidenced here. Buyers should request Serko's security documentation directly during evaluation.
How long does implementation take?
Serko has offered SME self-onboarding since 2016, and enterprise deployments (Zeno, GetThere) are delivered with travel management company partners. Specific timelines, implementation fees and data migration effort are not published on the pages reviewed, so plan for a partner-led rollout.
Who are Serko's customers?
Serko says its solutions are used by millions of travellers and thousands of companies. More than 800,000 companies have signed up for Booking.com for Business powered by Zeno, and Serko describes itself as the number two online booking tool in North America after acquiring Sabre's GetThere.