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Side-by-side compare

Up to 3 solutions, scored on the same value metrics.

Collective[i] logoCollective[i]

Collective[i]

3.5/5
Act-On Software logoAct-On

Act-On Software

3.8/5
ROI categoryrevenue velocityrevenue velocity
Time-to-ValueUnder a day (vendor cites 30–45 min onboarding) (~1d)4–6 weeks (~30d)
Typical annual TCO$9,000/yr$24,000/yr
Starting price$480/yr$10,800/yr
Implementation feeNoneNone
Seat tiersC[i] for Sales priced per manager; Intelligent WriteBack priced per user; intelligence.com free for individuals; enterprise packages custom.Not seat-based; published example is Professional at 2,500 contacts emailed per month for $900/month
Implementation friction2/53/5
Friction meter
Best forEnterprise revenue teams that want AI-driven forecasting, pipeline intelligence and risk alerts without adding headcount; Sales orgs losing hours to manual CRM logging; Intelligent WriteBack automates activity and contact capture; Teams that want an in-app AI assistant (Telli) plus autonomous agents for research and executive briefings; Revenue operations leaders who need automated daily forecasts and opportunity odds layered onto an existing CRMMidsize and enterprise marketing teams running lifecycle campaigns across email, web, SMS and social; Organizations that want an open ecosystem platform rather than a CRM-locked add-on; Brands running distributed marketing through branch offices, franchisees, agents and partners; Teams that want CRM choice (Salesforce, Dynamics, Sugar, NetSuite, Zendesk) with Act-On embedded in the CRM UI; Marketers who need advanced automation in an approachable, non-technical interface
Not forBuyers who want published, self-serve enterprise pricing; C[i] for Sales is a $750/manager/month quoted motion; Teams that require a published security or compliance certification page before piloting (none was available in the sources); Organizations needing vertical-specific workflows outside go-to-market and revenue operations; Companies unwilling to connect CRM and email data, which the AI model depends onVery small teams needing a free tier or sub-$500/month entry point; Buyers who require published, self-serve list pricing before a sales call; Companies that want an all-in-one CRM plus marketing suite from a single vendor; Regulated buyers who need publicly documented SOC 2 or ISO 27001 attestations; Teams needing native Snowflake, AWS or Slack integrations out of the box

Stack fit matrix

SalesforceNot supportedIntegration
AWSNot supportedNot supported
SnowflakeNot supportedNot supported
HubSpotNot supportedNot supported
Google WorkspaceNot supportedNot supported
Microsoft 365Not supportedNot supported
SAPNot supportedNot supported
SlackNot supportedNot supported
MCP (Model Context Protocol)Not supportedNot supported

Compliance

SOC 2
ISO 27001
GDPR
HIPAA
FedRAMP
ISO 42001
IAPP AIGPnamed staff

Company & support

Who is behind each solution, and how you reach support. “Not listed” means the vendor’s public pages don’t mention a channel, not that it is unavailable.

FoundedNot recorded2008 (18 yrs)
HeadquartersNot recordedPortland, US
PhoneNot listedNot listed
EmailNot listedAll plans
Live chatNot listedNot listed
Support portal / ticketsNot listedNot listed
Community forumNot listedNot listed
Help centre / docsPlan not statedAll plans
Dedicated account managerNot listedNot listed
In person / on-siteNot listedNot listed
Support hoursNot recordedNot recorded
Response timeNot statedNot stated

AI & MCP readiness

Whether each solution can join your AI stack, and what it asks of you to do so.

MCP connectionreaches AI clientsNot supportedNot supported
AI featuresCopilot / assistant; Agentic workflows; Predictive analytics; Anomaly detectionAgentic workflows; Predictive analytics; NLP automation
Model keyNot recordedNot recorded
AI usage auditNot recordedNot recorded

Quadrant view

Where the 2 selected solutions land on the same value plane. Toggle axes to compare on cost, speed, friction, or buyer score.

Quadrant view

Implementation friction × Verified buyer score

1.9/52.2/52.5/52.8/53.1/53.9/53.8/53.6/53.5/53.4/5Friction ← betterBuyer score better →Loved & EasyLoved & HeavyRisky & EasyRisky & Heavy

The lines cross at the median of the solutions shown, so about half sit on each side of each line.

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