Side-by-side compare
Up to 3 solutions, scored on the same value metrics.
ROI categoryrevenue velocityrevenue velocity
Time-to-Value3–6 months for phased enterprise rollout (~120d)4–6 weeks (~30d)
Typical annual TCO$150,000/yr$24,000/yr
Starting price$50,000/yr$10,800/yr
Implementation feeNoneNone
Seat tiersNot published — enterprise, quote-based licensing scoped to users, SKUs and modulesNot seat-based; published example is Professional at 2,500 contacts emailed per month for $900/month
Implementation friction4/53/5
Friction meter
Best forGlobal B2B manufacturers and distributors managing thousands to millions of SKUs across regions and channels; Enterprises with complex price waterfalls, customer agreements, channel/partner pricing and rebate programmes; Pricing, finance and sales teams that need floor/target/stretch deal guidance inside quoting workflows; High-tech, industrial, chemicals and building-products firms selling through both direct and indirect channels; Companies replacing spreadsheet-based price lists, quote approvals and rebate administrationMidsize and enterprise marketing teams running lifecycle campaigns across email, web, SMS and social; Organizations that want an open ecosystem platform rather than a CRM-locked add-on; Brands running distributed marketing through branch offices, franchisees, agents and partners; Teams that want CRM choice (Salesforce, Dynamics, Sugar, NetSuite, Zendesk) with Act-On embedded in the CRM UI; Marketers who need advanced automation in an approachable, non-technical interface
Not forStart-ups and small businesses without a dedicated pricing or commercial operations function; Buyers wanting self-serve, low-cost pricing tools or published list pricing; B2C or simple subscription businesses with a single price list and no negotiated deals; Teams looking for a standalone CPQ replacement with no ERP or data integration effortVery small teams needing a free tier or sub-$500/month entry point; Buyers who require published, self-serve list pricing before a sales call; Companies that want an all-in-one CRM plus marketing suite from a single vendor; Regulated buyers who need publicly documented SOC 2 or ISO 27001 attestations; Teams needing native Snowflake, AWS or Slack integrations out of the box
Stack fit matrix
SalesforceIntegrationIntegration
AWSIntegrationNot supported
SnowflakeNot supportedNot supported
HubSpotNot supportedNot supported
Google WorkspaceNot supportedNot supported
Microsoft 365Not supportedNot supported
SAPIntegrationNot supported
SlackNot supportedNot supported
MCP (Model Context Protocol)Not supportedNot supported
Compliance
SOC 2 Listed Not listed
ISO 27001 Listed Not listed
GDPR Listed Not listed
HIPAA Not listed Not listed
FedRAMP Not listed Not listed
CMMC Not listed Not listed
ISO 42001 Not listed Not listed
IAPP AIGPnamed staff Not listed Not listed
Company & support
Who is behind each solution, and how you reach support. “Not listed” means the vendor’s public pages don’t mention a channel, not that it is unavailable.
FoundedNot recorded2008 (18 yrs)
HeadquartersDenver, USPortland, US
PhoneNot listedNot listed
EmailNot listedAll plans
Live chatNot listedNot listed
Support portal / ticketsPlan not statedNot listed
Community forumNot listedNot listed
Help centre / docsPlan not statedAll plans
Dedicated account managerNot listedNot listed
In person / on-siteNot listedNot listed
Support hoursNot recordedNot recorded
Response timeNot statedNot stated
AI & MCP readiness
Whether each solution can join your AI stack, and what it asks of you to do so.
MCP connectionreaches AI clientsNot supportedNot supported
AI featuresCopilot / assistant; Agentic workflows; Predictive analyticsAgentic workflows; Predictive analytics; NLP automation
Built around AI?AI added to an existing productNot recorded
Trains on your dataNot recorded — ask the vendorNot recorded — ask the vendor
Runs onNot recordedNot recorded
AI pricingNot recordedNot recorded
Model keyNot recordedNot recorded
AI usage auditNot recordedNot recorded
Quadrant view
Where the 2 selected solutions land on the same value plane. Toggle axes to compare on cost, speed, friction, or buyer score.
Quadrant view
Typical annual cost × Time-to-value
The lines cross at the median of the solutions shown, so about half sit on each side of each line.
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