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Side-by-side compare

Up to 3 solutions, scored on the same value metrics.

Tidio logoTidio

Tidio

4.6/5
Act-On Software logoAct-On

Act-On Software

3.8/5
ROI categoryrevenue velocityrevenue velocity
Time-to-ValueUnder 1 week (free plan, 7-day trial) (~7d)4–6 weeks (~30d)
Typical annual TCO$1,270/yr$24,000/yr
Starting price$290/yr$10,800/yr
Implementation feeNoneNone
Seat tiersFree, Starter and Growth: up to 10 seats; Plus and Premium: custom seat numbers.Not seat-based; published example is Professional at 2,500 contacts emailed per month for $900/month
Implementation friction2/53/5
Friction meter
Best forEcommerce and DTC brands that want chat and AI to capture leads, recover carts and attribute revenue to conversations; SMB support teams that need to deflect repetitive tickets with an AI agent trained on their own website and help-centre content; Teams that want a free-forever live chat they can grow into a help desk, AI agent and automation without changing vendors; Businesses that need one shared inbox across live chat, email, Instagram, Messenger and WhatsAppMidsize and enterprise marketing teams running lifecycle campaigns across email, web, SMS and social; Organizations that want an open ecosystem platform rather than a CRM-locked add-on; Brands running distributed marketing through branch offices, franchisees, agents and partners; Teams that want CRM choice (Salesforce, Dynamics, Sugar, NetSuite, Zendesk) with Act-On embedded in the CRM UI; Marketers who need advanced automation in an approachable, non-technical interface
Not forEnterprises that require FedRAMP, HIPAA or on-premise deployment options; Buyers who want flat-rate or outcome-only pricing; Tidio meters billable conversations, Lyro conversations and Flows visitors; Teams needing guaranteed AI resolution and premium services from day one, which the vendor reserves for Plus and Premium; Companies expecting bespoke workflows without any vendor services engagementVery small teams needing a free tier or sub-$500/month entry point; Buyers who require published, self-serve list pricing before a sales call; Companies that want an all-in-one CRM plus marketing suite from a single vendor; Regulated buyers who need publicly documented SOC 2 or ISO 27001 attestations; Teams needing native Snowflake, AWS or Slack integrations out of the box

Stack fit matrix

SalesforceIntegrationIntegration
AWSIntegrationNot supported
SnowflakeNot supportedNot supported
HubSpotNot supportedNot supported
Google WorkspaceNot supportedNot supported
Microsoft 365Not supportedNot supported
SAPNot supportedNot supported
SlackNot supportedNot supported
MCP (Model Context Protocol)Not supportedNot supported

Compliance

SOC 2
ISO 27001
GDPR
HIPAA
FedRAMP
ISO 42001
IAPP AIGPnamed staff

Company & support

Who is behind each solution, and how you reach support. “Not listed” means the vendor’s public pages don’t mention a channel, not that it is unavailable.

Founded2013 (13 yrs)2008 (18 yrs)
HeadquartersSzczecin, PolandPortland, US
PhoneNot listedNot listed
EmailPlan not statedAll plans
Live chatPlan not statedNot listed
Support portal / ticketsNot listedNot listed
Community forumNot listedNot listed
Help centre / docsAll plansAll plans
Dedicated account managerEnterprise onlyNot listed
In person / on-siteNot listedNot listed
Support hoursNot recordedNot recorded
Response timeNot statedNot stated

AI & MCP readiness

Whether each solution can join your AI stack, and what it asks of you to do so.

MCP connectionreaches AI clientsNot supportedNot supported
AI featuresCopilot / assistant; Agentic workflows; NLP automationAgentic workflows; Predictive analytics; NLP automation
Model keyNot recordedNot recorded
AI usage auditNot recordedNot recorded

Quadrant view

Where the 2 selected solutions land on the same value plane. Toggle axes to compare on cost, speed, friction, or buyer score.

Quadrant view

Typical annual cost × Time-to-value

$950/yr$2k/yr$6k/yr$13k/yr$32k/yr5d12d19d25d32dAnnual TCO ← betterDays to value better →Quick & CheapQuick & PriceySlow & CheapSlow & Pricey

The lines cross at the median of the solutions shown, so about half sit on each side of each line.

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