Side-by-side compare
Up to 3 solutions, scored on the same value metrics.
ROI categoryrevenue velocityrevenue velocity
Time-to-ValueUnder a week (self-serve signup) (~7d)4–6 weeks (~30d)
Typical annual TCO$2,868/yr$24,000/yr
Starting price$420/yr$10,800/yr
Implementation feeNoneNone
Seat tiersUp to 3 users per plan; broker Premium adds one extra user at no chargeNot seat-based; published example is Professional at 2,500 contacts emailed per month for $900/month
Implementation friction2/53/5
Friction meter
Best forCarriers, owner-operators and small fleets that need to search, book and get paid for truckload freight; Freight brokers covering dozens of loads a day that need carrier sourcing, load posting and carrier vetting; Dual-authority and small-to-mid-size trucking businesses that want load board, TMS and factoring from one vendor; Brokerage risk teams that screen carriers for fraud before tendering a loadMidsize and enterprise marketing teams running lifecycle campaigns across email, web, SMS and social; Organizations that want an open ecosystem platform rather than a CRM-locked add-on; Brands running distributed marketing through branch offices, franchisees, agents and partners; Teams that want CRM choice (Salesforce, Dynamics, Sugar, NetSuite, Zendesk) with Act-On embedded in the CRM UI; Marketers who need advanced automation in an approachable, non-technical interface
Not forCompanies with no trucking, brokerage or freight-shipping operation; Shippers of parcel, air, ocean or international freight outside US/Canada road freight; Buyers needing a full supply chain planning or ERP suite rather than a load board; Procurement teams that require a published security attestation and enterprise SLA before purchaseVery small teams needing a free tier or sub-$500/month entry point; Buyers who require published, self-serve list pricing before a sales call; Companies that want an all-in-one CRM plus marketing suite from a single vendor; Regulated buyers who need publicly documented SOC 2 or ISO 27001 attestations; Teams needing native Snowflake, AWS or Slack integrations out of the box
Stack fit matrix
SalesforceNot supportedIntegration
AWSNot supportedNot supported
SnowflakeNot supportedNot supported
HubSpotNot supportedNot supported
Google WorkspaceNot supportedNot supported
Microsoft 365IntegrationNot supported
SAPNot supportedNot supported
SlackNot supportedNot supported
MCP (Model Context Protocol)Not supportedNot supported
Compliance
SOC 2 Not listed Not listed
ISO 27001 Not listed Not listed
GDPR Not listed Not listed
HIPAA Not listed Not listed
FedRAMP Not listed Not listed
CMMC Not listed Not listed
ISO 42001 Not listed Not listed
IAPP AIGPnamed staff Not listed Not listed
Company & support
Who is behind each solution, and how you reach support. “Not listed” means the vendor’s public pages don’t mention a channel, not that it is unavailable.
Founded1995 (31 yrs)2008 (18 yrs)
HeadquartersSan Francisco, USPortland, US
PhonePlan not statedNot listed
EmailPlan not statedAll plans
Live chatPlan not statedNot listed
Support portal / ticketsNot listedNot listed
Community forumAll plansNot listed
Help centre / docsPlan not statedAll plans
Dedicated account managerNot listedNot listed
In person / on-siteNot listedNot listed
Support hoursBusiness hoursNot recorded
Response timeNot statedNot stated
AI & MCP readiness
Whether each solution can join your AI stack, and what it asks of you to do so.
MCP connectionreaches AI clientsNot supportedNot supported
AI featuresCopilot / assistant; AI search; Document processing; Predictive analyticsAgentic workflows; Predictive analytics; NLP automation
Built around AI?AI added to an existing productNot recorded
Trains on your dataTrains on your dataNot recorded — ask the vendor
Runs onNot recordedNot recorded
AI pricingIncluded in the planNot recorded
Model keyNot recordedNot recorded
AI usage auditNot recordedNot recorded
Quadrant view
Where the 2 selected solutions land on the same value plane. Toggle axes to compare on cost, speed, friction, or buyer score.
Quadrant view
Typical annual cost × Time-to-value
The lines cross at the median of the solutions shown, so about half sit on each side of each line.
Looking for more options? Browse all 1839 solutions.