Clock PMS+
One complete system for independent hotels: PMS, channel sync, booking engine, POS and guest messaging in one cloud platform.
By Clock Software · HQ London, UK · 4.7/5 Value-Position score (estimate)
Positioning guardrails
Best for
- Independent and boutique hotels that want one system for reservations, front desk, housekeeping, rates and invoicing
- Small hotel groups and chains needing multi-property management on a single subscription
- Resorts, hostels and retreat or activity properties selling rooms, extras and bookable experiences
- Event and conference hotels running events, catering and restaurant POS alongside stays
- Properties that want Booking.com and OTA synchronisation plus a direct booking engine built in
Ideal size: 10–100 hotel staff people · Independent hotel or small group with an on-site front-office team
Not for
- Hotels whose core requirement is native AI copilots, agentic workflows or AI governance tooling
- Buyers who need vendor-held government certifications such as FedRAMP or CMMC published up front
- Non-hospitality businesses such as retail chains, clinics or professional-services firms
- Companies that require self-serve signup and transparent public price lists without a sales demo
- Global enterprise chains expecting a large in-house professional-services implementation programme
Value metrics scorecard
Time-to-Value
~1–2 months (estimate)
~60 days to first production value
Total Cost of Ownership
$6,700/yr
Starts at $6,700 · Subscription priced on annual net revenue and room count, billed monthly by direct debit, card or PayPal under a 12-month minimum commitment; quotes in EUR, GBP or USD.
Implementation Friction
3/5
Engineering + admin effort required
Value-Position score
out of 5 · model estimate
Full cost breakdown
Mandatory implementation fee
None
Seat tiers
No per-user seats; tiers are set by annual net revenue (0–30M slider) and room count.
Add-on costs
- One-time onboarding fee depending on the onboarding plan chosen (amount not published)
- OTA connections via RoomCloud – €10 per channel per month (max 10); Clock's own Booking.com connection is free
- Extra 50 rate mappings – €50 per month
- Private analytics – €50 per month, including up to eight hours of custom report development per year
Company & support
Who is behind Clock PMS+, and how your team gets help once it is live.
Company
- Founded
- 1996 · 30 yrs in business
- Headquarters
- London, UK
How you get support
- PhoneNot listed
- EmailNot listed
- Live chatNot listed
- Support portal / ticketsPlan not stated
- Community forumNot listed
- Help centre / docsPlan not stated
- Dedicated account managerNot listed
- In person / on-siteNot listed
- Hours
- Not recorded
- Response time
- Not stated
Clock Support Centre offers ticket submission and status tracking plus self-serve product guides, Clock Academy training and API documentation.
“Not listed” means the vendor’s public pages don’t mention that channel, not that it is unavailable. Ask about it during evaluation.
Market position
Where Clock PMS+ sits against its closest alternatives. Pick any two of cost, speed, friction and buyer score, and up to 9 companies to compare.
Quadrant view
Typical annual cost × Time-to-value
The lines cross at the median of the solutions shown, so about half sit on each side of each line. A dashed ring marks an outlier pinned to the edge; hover for its value.
Companies on the chart 6 / 10
- Clock PMS+
- Guesty
- Hostfully
- WebRezPro
- Uplisting
- Tourwriter
Add or change companies
Up to 10 companies including Clock PMS+. Listed closest first.
Stack fit signal
Compatibility with standard B2B ecosystems.
No supported MCP path today, so it cannot be driven from an AI client.
AI & MCP readiness
What Clock PMS+ ships in AI, and what it asks of your ecosystem.
Compliance attestations
* IAPP AIGP certifies individuals, not products. It means named staff hold the credential — not that the platform does.
Bottom line
Clock PMS+ is a cloud property management system from Clock Software, a founder-owned vendor that has built hotel software since 1996. It covers reservations, front desk, housekeeping, rates, invoicing, restaurant POS, events, guest messaging, online check-in and a booking engine, with Booking.com and OTA channel sync and a large third-party integration directory. It targets independent hotels, boutique properties, resorts, hostels and small groups. Pricing is a revenue-and-room-count subscription quoted after a demo.
Frequently asked questions
How is Clock PMS+ priced?
Pricing is a subscription based on your hotel's annual net revenue and room count, not on a percentage of bookings or per-user seats. Clock publishes an indicative example: €1.9M annual net revenue and 40 rooms equals about €517 per month, including discounts tied to a minimum 12-month commitment. Billing runs monthly by direct debit, credit card or PayPal, and quotes are given in EUR, GBP or USD after a demo. Optional add-ons are limited and mostly cover third-party costs such as extra OTA channels, extra rate mappings and private analytics.
What does implementation involve and how long does it take?
Clock does not publish a standard implementation timeline or a fixed onboarding price. The pricing page states a one-time onboarding fee depending on the onboarding plan you choose, and the vendor provides self-serve product guides and Clock Academy training to reduce ramp-up effort. In practice you should plan time for data migration, OTA and payment connections, regional fiscalisation settings and staff training. Treat any timeline claim as vendor-specific and confirm it in your quote.
Does Clock PMS+ include a channel manager and booking engine?
Yes. Booking.com and OTA synchronisation of availability, rates, restrictions and bookings is built in, and Clock states that its own certified Booking.com connection is free. Additional OTA connections run through RoomCloud at €10 per channel per month, capped at 10. One booking engine covers rooms, extras and experiences, and Clock also integrates with third-party channel managers including SiteMinder, D-EDGE, TravelLine, YieldPlanet, HotelRunner and many others.
Does Clock PMS+ include AI features?
Clock's own product pages do not describe AI features, and no AI model, training, audit or governance details are published. AI-branded tools such as guest-messaging chatbots (for example Hotbot.ai, Botpress or RUNNR.ai) appear in Clock's integration directory, but those are separate products bought from their own vendors rather than Clock capabilities. If AI is a hard requirement, confirm coverage directly with Clock before assuming it.
What support is available?
Customers get the Clock Support Centre, where they can submit and track tickets, search product guides and API documentation, and use Clock Academy training. Clock does not publish support hours, a response-time SLA or a 24/7 commitment on the pages reviewed, so ask for these to be written into your agreement. Reviews on the vendor site repeatedly praise support responsiveness, but no formal service level is stated.
Who is Clock Software?
Clock Software has been building hotel software since 1996 and describes itself as a profitable, founder-owned, independent vendor with 1,500+ independent hotels in 50+ countries. Its legal entities are Klok AD in Varna, Bulgaria and Clock Software Ltd. in London, UK, and Wikipedia lists its headquarters as London. Its positioning is explicitly pro-independence, promising no forced upsells and no sudden price changes.