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Ops EfficiencyEstablished · 15 yrs on market

Culture Amp

Employee experience platform combining People Science and AI to drive engagement, performance and retention

By Culture Amp · HQ Melbourne, Australia · 4.5/5 Value-Position score (estimate)

Positioning guardrails

Best for

  • People and HR teams at 200–10,000 employee organisations running engagement surveys and performance cycles
  • Companies that want benchmarked engagement data plus People Science-backed action plans
  • Managers who need in-flow coaching, 1-on-1s, feedback, goals and development planning
  • Multinational employers needing a multilingual platform with HRIS, Slack and Teams integrations

Ideal size: 200–5,000 employees people · Scale-up or enterprise with an established HR/People function

Not for

  • Buyers who need transparent, self-serve published pricing before talking to sales
  • Sub-100-employee startups without a dedicated People function
  • Teams that only need a lightweight, low-cost pulse survey tool
  • Organisations requiring on-premise deployment or FedRAMP authorisation

Value metrics scorecard

Time-to-Value

Typically 4–8 weeks from kickoff

~45 days to first production value

Total Cost of Ownership

$50,000/yr

Starts at $10,000 · Quote-based, priced per employee and by product (Engage, Perform, Develop) and service tier; all products billed annually

Implementation Friction

3/5

Engineering + admin effort required

Value-Position score

4.5

out of 5 · model estimate

Full cost breakdown

Mandatory implementation fee

None

Seat tiers

Pricing scales with employee count; separate tiers for under 200, 200–999 and 1,000+ employees

Add-on costs

  • People Science Consulting (add-on to Engage and Perform)
  • Enterprise services such as manager and executive training, one-on-one and group coaching, and pre-launch reviews

Company & support

Who is behind Culture Amp, and how your team gets help once it is live.

Company

Founded
Not recorded
Headquarters
Melbourne, Australia

How you get support

  • PhoneNot listed
  • EmailAll plans
  • Live chatAll plans
  • Support portal / ticketsAll plans
  • Community forumAll plans
  • Help centre / docsAll plans
  • Dedicated account managerPaid plans
  • In person / on-siteNot listed
Hours
Not recorded
Response time
Not stated

24/5 chat and email support is stated for every customer; support centre, on-demand training and developer documentation are included. Larger tiers add Customer Success partnership, implementation project management, coaching and People Scientist sessions. Only sales phone lines are published.

“Not listed” means the vendor’s public pages don’t mention that channel, not that it is unavailable. Ask about it during evaluation.

Market position

Where Culture Amp sits against its closest alternatives. Pick any two of cost, speed, friction and buyer score, and up to 9 companies to compare.

Quadrant view

Typical annual cost × Time-to-value

$0/yr$17k/yr$32k/yr$42k/yr$53k/yr11d21d30d39d48dAnnual TCO ← betterDays to value better →Quick & CheapQuick & PriceySlow & CheapSlow & PriceyCulture AmpLinearBAbsorb LMSDynatraceBambooHRSiit

The lines cross at the median of the solutions shown, so about half sit on each side of each line.

Culture Amp is outlined. Click any dot to open its dossier.

Companies on the chart 6 / 10

  • Culture Amp
  • LinearB
  • Absorb LMS
  • Dynatrace
  • BambooHR
  • Siit
Add or change companies

Up to 10 companies including Culture Amp. Listed closest first.

Stack fit signal

Compatibility with standard B2B ecosystems.

MCPNative

Ships an official MCP server. Connects to Claude Code, Claude Desktop, ChatGPT connectors and Cursor out of the box.

SalesforceNot supported
AWSNot supported
SnowflakeNot supported
HubSpotNot supported
Google WorkspaceNot supported
Microsoft 365Integration
SAPNot supported
SlackIntegration

AI & MCP readiness

What Culture Amp ships in AI, and what it asks of your ecosystem.

AI features shipped

AI added to an existing product
Copilot / assistantNLP automation

AI Coach is embedded in Engage and Perform, alongside AI comment summaries, comment comparison across teams, sentiment analysis and review-writing suggestions. Admins can enable or disable AI features, and personally identifiable information is de-identified before use. AI runs on Google Vertex with Anthropic and Google models behind a Culture Amp-managed LLM proxy.

Your data & models

Trains on your data
Never trains on your data
Runs on
Anthropic, Google
AI pricing
Included in the plan

In your ecosystem

AI connection
Official MCP server
Model key
Not recorded
AI usage audit
Not recorded

Compliance attestations

SOC 2 ISO 27001 GDPR HIPAA — not listedFedRAMP — not listedCMMC — not listedISO 42001 — not listedIAPP AIGP* — not listed

* IAPP AIGP certifies individuals, not products. It means named staff hold the credential — not that the platform does.

Bottom line

Culture Amp is an Australian employee experience platform used by 6,000+ companies for engagement surveys, performance management and development. It pairs survey data with People Science benchmarks and an AI Coach that summarises comments, surfaces sentiment and drafts reviews. HRIS, Slack and Teams integrations plus a developer API keep people data flowing. Pricing is quote-based and billed annually per employee; AI Coach and 24/5 chat and email support are included on every plan. A native MCP server is in registration-based rollout.

Frequently asked questions

How does Culture Amp's pricing work?

Culture Amp does not publish list prices. Pricing depends on the number of employees, which products you buy (Engage, Perform, Develop) and the service tier you select, and all products are billed annually. Enterprise pricing is available for organisations with 1,000+ employees, while organisations under 200 employees sit on a separate tier. People Science Consulting is an optional add-on. Expect a quote-based procurement cycle rather than self-serve checkout.

How long does it take to go live?

Most customers launch their first survey within weeks rather than months. Culture Amp advertises 40% faster implementation for Enterprise Performance Management (per G2), offers pre-launch reviews and on-demand training, and gives organisations with 200–999 employees expert project management during implementation. Enterprise customers also receive a results call with a People Scientist. Plan for roughly four to eight weeks from kickoff to first production value, longer if you are migrating historical performance data.

Is AI included, and how is our employee data handled?

Yes. AI Coach is built into every plan and Culture Amp states that its AI features are currently free for all users. Admins can enable or disable AI features. The AI runs on Google Vertex generative models and integrates LLMs including Anthropic's Claude and Google's Gemini, accessed through Culture Amp-managed VPCs and an LLM proxy. Personally identifiable information is de-identified before use, and Culture Amp states that customer data is not used to train third-party models.

What integrations and API access are available?

Culture Amp syncs with HRIS systems of record so people data stays current, and offers Slack and Microsoft Teams integrations so goals, feedback and recognition happen in the flow of work. A developer API lets you extract people data into your own dashboards and analyses. Partner integrations cover compensation (Pave) and learning content (LifeLabs Learning, Go1). The vendor also offers an MCP server, currently registration-based for existing customers, linking Culture Amp data to Claude, ChatGPT and other assistants.

What support and security assurances come with the platform?

Every customer gets 24/5 chat and email support, a support centre with guides, on-demand training and developer documentation, and access to the Culture First community. Larger tiers add Customer Success partnerships, coaching and People Scientist sessions. On security, Culture Amp states it is SOC 2 Type I certified, ISO 27001 certified and GDPR and CCPA compliant, and publishes a trust centre covering data protection, privacy and resilience. No support phone line, uptime SLA figure or FedRAMP authorisation is published.