Locus
Agentic transport management system for all-mile retail logistics: plan routes, orchestrate carriers and close invoices on one governed platform.
By Locus (Mara Labs Inc.) · 4.0/5 Value-Position score (estimate)
Positioning guardrails
Best for
- Retailers and brands running omnichannel, big & bulky or multi-brand B2B/B2C delivery networks
- CPG/FMCG manufacturers managing captive, contracted, outsourced or hybrid fleets
- Enterprise logistics teams that want dispatch planning, hub operations and carrier orchestration on one system
- Operations leaders optimising routes across 180+ variables such as time, distance and fuel efficiency
Ideal size: 100+ people · Enterprise or scale-up with an existing TMS/OMS/WMS/ERP stack and a dedicated logistics function
Not for
- Small businesses without dedicated logistics or operations staff
- Buyers who want self-serve signup and a published price list
- Teams unwilling to run an API integration with their existing TMS, OMS, WMS or ERP
- Organisations that only need a lightweight proof-of-delivery app with no planning or orchestration
Value metrics scorecard
Time-to-Value
~2 months
~60 days to first production value
Total Cost of Ownership
On request
Quote-based enterprise pricing; modules sold by scope (dispatch planning, hub operations, orchestration, customer experience). No public price list on the vendor site.
Implementation Friction
4/5
Engineering + admin effort required
Value-Position score
out of 5 · model estimate
Full cost breakdown
Mandatory implementation fee
None
Seat tiers
Not listed
Add-on costs
- None
Company & support
Who is behind Locus, and how your team gets help once it is live.
Company
- Founded
- 2015 · 11 yrs in business
- Headquarters
- Not recorded
How you get support
We haven’t recorded support channels for Locus yet. Nothing here means unverified — not absent.
Market position
Where Locus sits against its closest alternatives. Pick any two of cost, speed, friction and buyer score, and up to 9 companies to compare.
Quadrant view
Typical annual cost × Time-to-value
The lines cross at the median of the solutions shown, so about half sit on each side of each line.
Companies on the chart 6 / 10
- Locus
- ShipHawk
- Onit
- Shippeo
- JobBOSS²
- Global Shop Solutions
Add or change companies
Up to 10 companies including Locus. Listed closest first.
Stack fit signal
Compatibility with standard B2B ecosystems.
No supported MCP path today, so it cannot be driven from an AI client.
AI & MCP readiness
What Locus ships in AI, and what it asks of your ecosystem.
AI features shipped
Vendor describes an AI CoPilot (Mycroft, launched 2024) and markets the product as the world's first agentic TMS where agents run order-to-settlement. No source states which models are used, whether AI is billed separately, or how AI actions are logged.
Your data & models
- Trains on your data
- Not recorded — ask the vendor
- Runs on
- Not recorded
- AI pricing
- Not recorded
In your ecosystem
- AI connection
- Not supported
- Model key
- Not recorded
- AI usage audit
- Not recorded
Compliance attestations
* IAPP AIGP certifies individuals, not products. It means named staff hold the credential — not that the platform does.
Bottom line
Locus is an AI-powered, API-first transport management and dispatch platform for retail and allied industries. It plans routes across 180+ variables, orchestrates carriers, runs hub operations and gives end-to-end visibility across captive, contracted and hybrid fleets. The vendor reports 350+ deployments in 30+ countries and 1.5B+ deliveries optimised. Pricing is quote-based with no public list, and adoption depends on API integration with an existing TMS, OMS, WMS or ERP. Ingka Group acquired Locus in 2025; it operates independently.
Frequently asked questions
What does Locus cost and how is it priced?
Locus does not publish pricing. The vendor site only offers a demo request and a complimentary tailored route simulation, so commercial terms are quote-based and scoped to modules such as dispatch planning, hub operations, orchestration and customer experience. Budget for an enterprise software cycle with procurement and security review rather than a self-serve subscription.
How long does implementation take?
Locus publishes no implementation timeline. The platform is API-first and is described as integrating with your TMS via an API plugin while remaining compatible with OMS, WMS and ERP systems, so plan a phased rollout across the systems it must read from and write to. Treat any vendor-side time-to-value claim as something to confirm in a pilot.
Is Locus secure and compliant enough for enterprise procurement?
Yes on the evidence published. The trust page states ISO 27001:2022 and ISO 27701:2019 certification, SOC 2 Type II compliance, a SOC 3 report, GDPR compliance validated through a DNV gap assessment, and HIPAA compliance, alongside 99.97% uptime, AES-256 encryption, SAML/ADFS SSO, RBAC and audit trails. Certificates and the DPA are available on request.
Will Locus work with our existing TMS, OMS, WMS and ERP?
The vendor states Locus integrates with your TMS via a simple API plugin and is fully compatible with OMS, WMS and ERP systems, describing an API-first approach for quick integrations. It positions the product as running alongside your ERP, OMS, WMS, TMS and FMS. No prebuilt connectors for specific named platforms are documented on the pages available.
What AI capabilities does Locus actually ship?
Sources describe an AI CoPilot called Mycroft, launched in 2024, and market the product as an agentic TMS in which agents run order-to-settlement under customer-defined rules. The vendor does not disclose which model providers it uses, whether customers can bring their own keys, how AI usage is billed, or whether customer data trains models.
Who owns Locus now and does that affect the roadmap?
Ingka Group, the largest IKEA retailer, acquired Locus in 2025, and the vendor states it still operates independently and is scaling with intent. The company was founded in 2015 and has raised Series A through C funding from investors including Tiger Global, GIC and Qualcomm Ventures. Buyers should confirm continuity of roadmap and contract terms directly.