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Revenue VelocityFounded 2011 · 15 yrs

Streak

Gmail CRM for high-performing teams

By Streak · 4.3/5 Value-Position score (estimate)

Positioning guardrails

Best for

  • Small and mid-sized sales teams that live in Gmail and want a CRM without switching tabs
  • Founders, recruiters, fundraisers and account managers who track pipelines straight from the inbox
  • Teams needing shared pipelines, mail merge and email tracking at a low per-seat price
  • Google Workspace organisations that want CRM data kept next to Gmail, Calendar and Drive

Ideal size: 2–50 people · Gmail-based team past ad-hoc spreadsheets, no dedicated RevOps required

Not for

  • Teams that want a standalone CRM independent of Gmail
  • Buyers who require SOC 2, ISO 27001 or FedRAMP evidence to clear procurement
  • Microsoft 365 / Outlook-centric sales organisations
  • Enterprises needing deep custom objects, territory management and dedicated BI

Value metrics scorecard

Time-to-Value

Under 2 weeks

~7 days to first production value

Total Cost of Ownership

$8,280/yr

Starts at $588 · Per user, per month, with 20% off when billed annually; Pro $49, Pro+ $69, Enterprise $129 per user/month (annual). Free plan covers email tools only.

Implementation Friction

1/5

Engineering + admin effort required

Value-Position score

4.3

out of 5 · model estimate

Full cost breakdown

Mandatory implementation fee

None

Seat tiers

No minimum seat count published; no view-only pricing — every user on a team counts as a paid seat and must be on the same plan.

Add-on costs

  • Extra AI credit packs: $100/mo for 1,000 credits, $200/mo for 2,500, $500/mo for 10,000, $1,000/mo for 25,000
  • Advanced implementation available for a fee on Pro and Pro+, included on Enterprise
  • Custom billing and additional payment methods on Enterprise only

Company & support

Who is behind Streak, and how your team gets help once it is live.

Company

Founded
2011 · 15 yrs in business
Headquarters
Not recorded

How you get support

  • PhonePlan not stated
  • EmailPlan not stated
  • Live chatPaid plans
  • Support portal / ticketsNot listed
  • Community forumNot listed
  • Help centre / docsAll plans
  • Dedicated account managerEnterprise only
  • In person / on-siteNot listed
Hours
Not recorded
Response time
Not stated

Live chat support on Pro, priority support on Pro+, dedicated support (plus a CEO line) on Enterprise. Onboarding and training — pipeline setup, data import help and team training sessions — are included on every paid plan; advanced implementation is a paid option on Pro/Pro+ and included on…

“Not listed” means the vendor’s public pages don’t mention that channel, not that it is unavailable. Ask about it during evaluation.

Market position

Where Streak sits against its closest alternatives. Pick any two of cost, speed, friction and buyer score, and up to 9 companies to compare.

Quadrant view

Typical annual cost × Time-to-value

$2k/yr$3k/yr$5k/yr$7k/yr$9k/yr5d6d7d10d16dAnnual TCO ← betterDays to value better →Quick & CheapQuick & PriceySlow & CheapSlow & PriceyStreakNimbleAffinityfolkAnchorOnceHub

The lines cross at the median of the solutions shown, so about half sit on each side of each line. A dashed ring marks an outlier pinned to the edge; hover for its value.

Streak is outlined. Click any dot to open its dossier.

Companies on the chart 6 / 10

  • Streak
  • Nimble
  • Affinity
  • folk
  • Anchor
  • OnceHub
Add or change companies

Up to 10 companies including Streak. Listed closest first.

Stack fit signal

Compatibility with standard B2B ecosystems.

MCPNative

Ships an official MCP server. Connects to Claude Code, Claude Desktop, ChatGPT connectors and Cursor out of the box.

SalesforceNot supported
AWSNot supported
SnowflakeNot supported
HubSpotNot supported
Google WorkspaceNative
Microsoft 365Not supported
SAPNot supported
SlackIntegration

AI & MCP readiness

What Streak ships in AI, and what it asks of your ecosystem.

AI features shipped

AI added to an existing product
Copilot / assistantAgentic workflowsAI searchNLP automation

Streak AI works on box content: autofill from the deal timeline or web research, one-click deal summaries, Q&A with inline citations, meeting agenda generation and pipeline creation from a prompt. AI can also run as a step inside automations triggered by new emails, new deals or stage changes. Usage is metered with pooled credits per plan.

Your data & models

Trains on your data
Never trains on your data
Runs on
Not recorded
AI pricing
Billed by usage or credits

In your ecosystem

AI connection
Official MCP server
Model key
Not recorded
AI usage audit
Not recorded

Compliance attestations

SOC 2 — not listedISO 27001 — not listedGDPR — not listedHIPAA — not listedFedRAMP — not listedCMMC — not listedISO 42001 — not listedIAPP AIGP* — not listed

* IAPP AIGP certifies individuals, not products. It means named staff hold the credential — not that the platform does.

Bottom line

Streak is a CRM that lives inside Gmail. It turns the inbox into pipelines, shared contacts, email tracking, mail merge and reports, so reps work where they already are. Streak AI adds autofill, deal summaries, Q&A, pipeline generation and automation steps, metered by pooled credits included on every paid plan. List pricing is $49-$129 per user/month billed annually, with no mandatory implementation fee and a free email-tools tier. It suits Gmail-based SMB and mid-market sales, recruiting and fundraising teams.

Frequently asked questions

How much does Streak cost?

Streak is priced per user per month: Pro $49, Pro+ $69 and Enterprise $129 when billed annually; monthly billing is $59, $89 and $159. A free plan covers email tools — tracking, snippets, 50 mail merges a day, Streak Share and thread splitter — but not CRM pipelines. Every paid plan includes unlimited contacts, pipelines and records, and a 14-day free trial of Pro+ is available.

Does Streak replace Gmail or sit inside it?

It sits inside Gmail. Streak is installed as a browser extension and works as a layer over Gmail, Calendar, Drive, Sheets and Chat, so reps keep working in the inbox while pipelines, contacts, tasks and reports stay in sync. Native iOS and Android apps let you view and update deals on mobile; email bodies are not stored, only metadata needed for indexing.

What AI do we get and how is it billed?

Streak AI covers deal summaries, deal Q&A with citations, autofill from the timeline or web research, meeting agenda generation, pipeline creation from a prompt and AI steps inside automations. Each paid plan bundles pooled credits per user per month (20 on Pro, 150 on Pro+, 500 on Enterprise); unused credits do not roll over, and extra packs cost $100 to $1,000 per month.

Do we need to pay for implementation or consultants?

No. Streak advertises no required fees, add-ons or consultants, and onboarding plus training — pipeline setup, data import help and team sessions — is included on every paid plan. Advanced implementation with dedicated partners is available for a fee on Pro and Pro+ and is included on Enterprise.

Can we use Streak from other AI tools?

Yes. Streak provides an MCP server at api.streak.com/mcp, a ChatGPT app and a one-click Claude connector, so assistants can search deals and contacts, move stages, assign owners, log calls, and create boxes, comments and follow-up tasks from a conversation.

What support is included?

Live chat support is included on Pro, priority support on Pro+, and dedicated support with a CEO line on Enterprise. There is a public help centre at support.streak.com, and Streak positions fast human support and onboarding/training at the centre of its offering. No 24/7 coverage or contractual response time is published.