Nimble
AI-driven CRM, email marketing and sales automation for solopreneurs and small teams
By Nimble · HQ Santa Monica, US · 4.5/5 Value-Position score (estimate)
Positioning guardrails
Best for
- Solopreneurs and small teams (roughly 1–25 users) wanting CRM, email marketing and prospecting in one plan
- Relationship-led sellers — consultants, agencies, advisers — who work out of email, LinkedIn and the calendar
- Teams replacing spreadsheets or a bloated CRM and wanting fast, self-serve setup with no admin
- Businesses that want an AI assistant (Claude or ChatGPT) to brief them and handle CRM admin via Nimble MCP
- Microsoft 365 and Google Workspace shops needing two-way contact, email and calendar sync
Ideal size: 1–25 people · Small business or scale-up on a first CRM, or replacing an over-built one; no dedicated admin required
Not for
- Enterprises needing deep customisation, territory management or a dedicated implementation partner
- High-volume transactional sales teams requiring advanced CPQ or quoting engines
- Buyers whose procurement requires published SOC 2, ISO 27001 or HIPAA certifications
- Teams that need per-action AI audit trails and formal AI governance inside the product
Value metrics scorecard
Time-to-Value
Under 2 weeks (self-serve)
~14 days to first production value
Total Cost of Ownership
$2,988/yr
Starts at $299 · Single plan at $24.90 per seat/month billed annually ($29.90 monthly); 14-day free trial, no credit card; cancel anytime.
Implementation Friction
2/5
Engineering + admin effort required
Value-Position score
out of 5 · model estimate
Full cost breakdown
Mandatory implementation fee
None
Seat tiers
Per license; trial covers up to 5 licenses; adding a license is billed pro rata for the current cycle.
Add-on costs
- Email Marketing engine: $15 per company per month, 1,000 messages per license per month
- Web Chat & Web Forms: $12 per company per month after a 30-day free test
- Data enrichment credits: 100 credits for an additional $10 per month
- Extra contacts: 10,000 contacts for $10 per month (up to 25,000 at account level)
- Extra storage: 10 GB increments at $10 per month (2 GB per user included)
- Bulk email packages: 2,000 emails $15/month, 10,000 emails $69/month, 25,000 emails $99/month
Company & support
Who is behind Nimble, and how your team gets help once it is live.
Company
- Founded
- Not recorded
- Headquarters
- Santa Monica, US
How you get support
- PhoneNot listed
- EmailPaid plans
- Live chatNot listed
- Support portal / ticketsNot listed
- Community forumNot listed
- Help centre / docsAll plans
- Dedicated account managerNot listed
- In person / on-siteNot listed
- Hours
- Not recorded
- Response time
- Not stated
Support is [email protected] plus a help centre with 100+ articles and videos. Nimble also runs daily live Q&A sessions, free 1:1 calls and weekly training webinars.
“Not listed” means the vendor’s public pages don’t mention that channel, not that it is unavailable. Ask about it during evaluation.
Market position
Where Nimble sits against its closest alternatives. Pick any two of cost, speed, friction and buyer score, and up to 9 companies to compare.
Quadrant view
Typical annual cost × Time-to-value
The lines cross at the median of the solutions shown, so about half sit on each side of each line.
Companies on the chart 6 / 10
- Nimble
- folk
- OnceHub
- Snov.io
- Proposify
- Teamwork.com
Add or change companies
Up to 10 companies including Nimble. Listed closest first.
Stack fit signal
Compatibility with standard B2B ecosystems.
Ships an official MCP server. Connects to Claude Code, Claude Desktop, ChatGPT connectors and Cursor out of the box.
AI & MCP readiness
What Nimble ships in AI, and what it asks of your ecosystem.
AI features shipped
Vendor-run MCP lets Claude or ChatGPT read and act on CRM data: meeting briefings, call logging, task creation, meeting booking and list building, with duplicate checks and existing permissions applied. Nimble's email marketing also includes AI-powered email creation and an AI template generator. No model or audit detail is published for the in-product email AI.
Your data & models
- Trains on your data
- Not recorded — ask the vendor
- Runs on
- OpenAI, Anthropic
- AI pricing
- Included in the plan
In your ecosystem
- AI connection
- Official MCP server
- Model key
- Not recorded
- AI usage audit
- Not recorded
Compliance attestations
* IAPP AIGP certifies individuals, not products. It means named staff hold the credential — not that the platform does.
Bottom line
Nimble is a small-business CRM that bundles contact management, AI-assisted email marketing, sales pipelines, workflows and LinkedIn/web prospecting into one $24.90-per-seat plan. It syncs natively with Microsoft 365 and Google Workspace and is self-serve end to end, with a free 14-day trial. Its standout differentiator is a vendor-run MCP server, included in every plan, that lets Claude or ChatGPT brief users, log calls and update records. It suits solopreneurs and small teams; no security certifications are published.
Frequently asked questions
How much does Nimble cost per year?
Nimble is a single plan at $24.90 per seat per month billed annually ($29.90 billed monthly), so one seat is roughly $299 per year and a ten-seat team about $2,988 before optional upgrades. Add-ons are priced per company, for example $15 per month for the email marketing engine and $12 per month for web chat and web forms.
Is Nimble MCP an extra-cost add-on?
No. The vendor states that Nimble MCP is included in every Nimble plan and every seat, with no add-on, no premium tier and no charge per request. It works with Claude on any plan, including Free, and with ChatGPT Business or Enterprise; ChatGPT Pro connects read-only.
How long does implementation take?
Nimble is self-serve: sign up free without a credit card, connect your email and calendar, import contacts and configure the Today page. There is no mandatory implementation fee, and onboarding is supported by daily live Q&A sessions, weekly training webinars, free 1:1 calls and a help centre with 100+ articles and videos.
What integrations does Nimble support?
Native two-way sync with Microsoft 365 (Outlook, Teams, OneDrive) and Google Workspace (Gmail, Calendar, Drive), browser extensions for Chrome, Firefox, Safari and Edge, an Outlook and Gmail add-in, Apple Mail via IMAP, Zapier, PhoneBurner, API access and 100+ integration partners.
What security and AI governance assurances does Nimble publish?
Nimble's contact page routes vulnerability reports to a HackerOne disclosure programme, but no SOC 2, ISO 27001, HIPAA or ISO 42001 certification page is published, so buyers with procurement requirements should verify directly. For AI, the MCP page states assistant access is governed by existing Nimble permissions, duplicates are checked before creation, deleted contacts go to a recoverable trash bin, and clients can review or block individual tools; per-action AI logging or export is not documented.