Dreamdata
Agentic B2B attribution platform that proves marketing's revenue impact
By Dreamdata · HQ Copenhagen, Denmark · 4.7/5 Value-Position score (estimate)
Positioning guardrails
Best for
- B2B marketing and demand-gen teams that need multi-touch attribution tied to pipeline and revenue
- Marketing ops teams running a CRM, marketing automation and paid ad stack together
- Companies that want plain-English answers about marketing impact without waiting on analysts or services
- Multi-product, multi-business-unit organisations that need one consistent account-based data model
Ideal size: 20–500 people · Scale-up or enterprise B2B with a marketing ops owner and a connected CRM
Not for
- B2C or ecommerce brands whose journeys are not account- and pipeline-based
- Companies with no CRM or pipeline data to connect
- Teams looking only for a low-cost website analytics tool
- Buyers who need publicly listed, self-serve paid pricing
Value metrics scorecard
Time-to-Value
Days self-serve; weeks for full attribution
~14 days to first production value
Total Cost of Ownership
On request
Freemium: a Free plan at $0/month; paid Attribution and Activation tiers are custom priced and metered on monthly tracked users (MTUs), billed on an annual contract.
Implementation Friction
3/5
Engineering + admin effort required
Value-Position score
out of 5 · model estimate
Full cost breakdown
Mandatory implementation fee
None
Seat tiers
Free plan includes 5 seats; paid plans have custom limits and volumes
Add-on costs
- Activation is an add-on to the paid Attribution plan
- Data Warehouse is an add-on
- SCIM provisioning is available as an add-on
Company & support
Who is behind Dreamdata, and how your team gets help once it is live.
Company
- Founded
- Not recorded
- Headquarters
- Copenhagen, Denmark
How you get support
- PhoneNot listed
- EmailNot listed
- Live chatNot listed
- Support portal / ticketsNot listed
- Community forumAll plans
- Help centre / docsAll plans
- Dedicated account managerPaid plans
- In person / on-siteNot listed
- Hours
- Not recorded
- Response time
- Not stated
Free plan includes self-serve onboarding, a Slack community and AI support chat. Paid plans add full onboarding, solutions consulting, data science support and a dedicated CSM and technical manager. No support hours or SLA are published.
“Not listed” means the vendor’s public pages don’t mention that channel, not that it is unavailable. Ask about it during evaluation.
Market position
Where Dreamdata sits against its closest alternatives. Pick any two of cost, speed, friction and buyer score, and up to 9 companies to compare.
Quadrant view
Typical annual cost × Time-to-value
The lines cross at the median of the solutions shown, so about half sit on each side of each line.
Companies on the chart 6 / 10
- Dreamdata
- EveryoneSocial
- Loopio
- Orum
- Apollo.io
- Invoca
Add or change companies
Up to 10 companies including Dreamdata. Listed closest first.
Stack fit signal
Compatibility with standard B2B ecosystems.
No supported MCP path today, so it cannot be driven from an AI client.
AI & MCP readiness
What Dreamdata ships in AI, and what it asks of your ecosystem.
AI features shipped
Dreamdata AI ships an Analytics Agent that answers plain-English questions and returns numbers traceable to contacts, companies and deals, plus AI report summaries. An AI engine surfaces hidden high-intent buying signals for sales alerts. A native MCP Server exposes the account-based model to external LLMs. No model-key or AI audit details are published.
In your ecosystem
- AI connection
- Not supported
- Model key
- Not recorded
- AI usage audit
- Not recorded
Compliance attestations
* IAPP AIGP certifies individuals, not products. It means named staff hold the credential — not that the platform does.
Bottom line
Dreamdata is an agentic B2B attribution platform that unifies CRM, marketing automation, ad and web data into one account-based customer journey model. Marketers ask plain-English questions through Dreamdata AI and get numbers that trace back to the contacts, companies and deals behind revenue, then sync audiences and offline conversions to ad platforms. A free plan covers B2B web analytics and company identification; paid Attribution and Activation tiers are custom priced. A native MCP Server exposes the model to external LLMs.
Frequently asked questions
How much does Dreamdata cost?
Dreamdata is freemium. The Free plan is $0/month with no credit card required and covers B2B web analytics, cookie and cookie-less tracking, company identification, an audience builder, Slack/Teams notifications and B2B benchmarks, limited to 5 seats, 2 months of user history, 3 stage models, 2 notifications and 1 sync. Paid Attribution and Activation plans are custom priced on monthly tracked users; Activation, the Data Warehouse and SCIM are add-ons.
How long does implementation take?
Dreamdata offers a free, self-serve start with no credit card and claims the fastest onboarding time anywhere. Paid plans include full onboarding, solutions consulting and a dedicated CSM and technical manager. No public implementation timeline is given, so treat self-serve analytics as days and full multi-source revenue attribution as a few weeks of onboarding work with Dreamdata's team.
Can we use Dreamdata data inside our own LLM or agents?
Yes. Dreamdata ships a native MCP Server that lets users build and analyse Dreamdata reports inside Claude, Copilot, ChatGPT or another LLM using its account-based data model. A Data Warehouse add-on exports the same unified model to your own warehouse so your agents can run on it, and the in-product Analytics Agent answers plain-English questions directly.
Is Dreamdata secure and compliant?
Dreamdata states it is SOC 2 Type II certified, GDPR compliant and US Privacy compliant, with data stored in EU data centres unless transfer is requested. Data is encrypted with AES-256 at rest and TLS 1.2+ in transit, keys are managed through Google Cloud KMS, and the product undergoes strict security reviews, regular pen tests and a public bug bounty. SSO/SAML (Okta, OneLogin, Azure AD) is available, with SCIM as an add-on.
Which systems does Dreamdata connect to?
Dreamdata integrates with CRMs including HubSpot, Salesforce, Microsoft Dynamics and Pipedrive; marketing automation such as Marketo, Pardot and Oracle Eloqua; ads and traffic platforms including LinkedIn, Google, Meta, Microsoft, Reddit and G2; intent data sources such as 6sense, Demandbase and ZoomInfo; tracking via analytics.js, Segment, Google Tag Manager and Zapier; plus exchanges and enrichment tools.