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Ops EfficiencyEstablished · 10 yrs on market

Agorapulse

Social media management for scheduling, engagement, listening and social ROI in one platform

By Agorapulse · 4.5/5 Value-Position score (estimate)

Positioning guardrails

Best for

  • In-house social media managers who need scheduling, inbox and reporting in one place
  • Agencies managing many client profiles with shared calendars, assignments and approvals
  • Teams that must prove social ROI by tying posts to traffic, leads and sales
  • Mid-market and enterprise teams needing SSO, custom roles and multi-step approval workflows

Ideal size: 3–50 users people · Growing marketing team or agency with an established social program

Not for

  • Teams that only need one or two social profiles and basic scheduling
  • Buyers who expect social listening to be included without an add-on purchase
  • Organisations wanting a fully autonomous, agent-run social workflow with no human review
  • Enterprises requiring published vendor-level FedRAMP or ISO 42001 certification

Value metrics scorecard

Time-to-Value

1–2 weeks

~7 days to first production value

Total Cost of Ownership

$7,140/yr

Starts at $948 · Per user, per month: Standard $79, Professional $119, Advanced $149 billed annually (higher monthly). Free plan: 1 user, 3 profiles. Custom plan quoted.

Implementation Friction

2/5

Engineering + admin effort required

Value-Position score

4.5

out of 5 · model estimate

Full cost breakdown

Mandatory implementation fee

None

Seat tiers

Priced per user; no minimum seat count stated. Unlimited social profiles only on the Custom plan.

Add-on costs

  • Advanced Listening — quote-based add-on
  • Advocacy — quote-based add-on
  • Competitive Benchmarking — quote-based add-on
  • X (Twitter) Lite and X Plus — quote-based add-ons

Company & support

Who is behind Agorapulse, and how your team gets help once it is live.

Company

Founded
Not recorded
Headquarters
Not recorded

How you get support

  • PhoneNot listed
  • EmailAll plans
  • Live chatAll plans
  • Support portal / ticketsNot listed
  • Community forumNot listed
  • Help centre / docsPlan not stated
  • Dedicated account managerEnterprise only
  • In person / on-siteNot listed
Hours
24/7
Response time
<6 hours on Standard, <2 hours Professional, <1 hour Advanced, <30 min Custom

Support hours are listed as 24/7 on Standard, Professional, Advanced and Custom plans. Video call support and 1:1 training are mentioned on higher tiers.

“Not listed” means the vendor’s public pages don’t mention that channel, not that it is unavailable. Ask about it during evaluation.

Market position

Where Agorapulse sits against its closest alternatives. Pick any two of cost, speed, friction and buyer score, and up to 9 companies to compare.

Quadrant view

Typical annual cost × Time-to-value

$6k/yr$7k/yr$8k/yr$9k/yr2d6d11d12d14dAnnual TCO ← betterDays to value better →Quick & CheapQuick & PriceySlow & CheapSlow & PriceyAgorapulseProductiveCanopyFloatScratchpadAgencyAnalytics

The lines cross at the median of the solutions shown, so about half sit on each side of each line. A dashed ring marks an outlier pinned to the edge; hover for its value.

Agorapulse is outlined. Click any dot to open its dossier.

Companies on the chart 6 / 10

  • Agorapulse
  • Productive
  • Canopy
  • Float
  • Scratchpad
  • AgencyAnalytics
Add or change companies

Up to 10 companies including Agorapulse. Listed closest first.

Stack fit signal

Compatibility with standard B2B ecosystems.

MCPNative

Ships an official MCP server. Connects to Claude Code, Claude Desktop, ChatGPT connectors and Cursor out of the box.

SalesforceIntegration
AWSNative
SnowflakeNot supported
HubSpotIntegration
Google WorkspaceIntegration
Microsoft 365Integration
SAPNot supported
SlackIntegration

AI & MCP readiness

What Agorapulse ships in AI, and what it asks of your ecosystem.

AI features shipped

Copilot / assistantNLP automation

Pricing page lists AI Writing Assistant, AI alt text generator, Organization Context AI, AI summary and AI reply suggestions; AI reply suggestions are gated to the Custom plan. No BYOK or AI audit-log detail is published.

In your ecosystem

AI connection
Official MCP server
Model key
Not recorded
AI usage audit
Not recorded

Compliance attestations

SOC 2 — not heldISO 27001 — not heldGDPR — not heldHIPAA — not heldFedRAMP — not heldISO 42001 — not heldIAPP AIGP* — not held

* IAPP AIGP certifies individuals, not products. It means named staff hold the credential — not that the platform does.

Bottom line

Agorapulse is a social media management platform covering publishing, an all-in-one engagement inbox, listening, reporting and social ROI across Facebook, Instagram, LinkedIn, X, TikTok, YouTube, Pinterest, Threads, Bluesky and Google Business Profile. Plans run from a free tier (one user, three profiles) through per-user Standard, Professional and Advanced plans with a 30-day free trial, up to a quoted Custom tier with SSO, custom roles and a dedicated CSM. The vendor claims 31,000+ daily users and 3,000+ agencies.

Frequently asked questions

What does Agorapulse cost?

Paid plans are priced per user per month: Standard $79, Professional $119 and Advanced $149 when billed annually, with monthly rates slightly higher ($99/$149/$199). There is also a free plan for one user and three social profiles, and a Custom plan for large teams quoted on request. Add-ons such as Advanced Listening, Advocacy and Competitive Benchmarking are priced separately.

How long does it take to get value from Agorapulse?

The trial is free for 30 days with no credit card, and the platform is self-serve: connect profiles, build a calendar and schedule posts without an implementation project. Most teams should be running scheduled content and the shared inbox within one to two weeks; complex enterprise rollouts with SSO and approval workflows take longer and include onboarding support.

Does Agorapulse include AI features?

Yes. The pricing page lists an AI Writing Assistant, an AI alt text generator, Organization Context AI, an AI summary for reporting and AI reply suggestions, the latter gated to the Custom plan. Sentiment detection is offered on Advanced and above. Agorapulse does not publish details about which model is used, whether customers can bring their own key, or AI activity logging.

Which integrations and social networks does Agorapulse support?

It publishes and reports across Facebook, Instagram, LinkedIn, X, TikTok, YouTube, Pinterest, Threads, Bluesky and Google Business Profile. Business integrations include Salesforce, HubSpot, Slack, Microsoft Teams, Google Drive, Google Analytics, Looker Studio, Canva, Zapier, Bitly and Tenor, plus a Reports Open API and an Agorapulse MCP connector for ChatGPT and Claude.

What support is included with Agorapulse?

Every plan includes email and live chat support with 24/7 support hours. First response targets are under 6 hours on Standard, under 2 hours on Professional, under 1 hour on Advanced and under 30 minutes on Custom. The Custom plan also adds a dedicated Customer Success Manager, 1:1 training and quarterly business reviews.

Is Agorapulse a good fit for agencies?

Agorapulse reports that over 3,000 agencies use it daily and points to shared calendars, post and inbox assignments, multi-step approvals and white-label reporting as agency features. Per-user pricing means costs rise with each seat, and unlimited client profiles require the Custom plan, so mid-size agencies should model the cost before standardising.