Vidyard
AI-powered video messaging, hosting and digital sales rooms that help go-to-market teams earn attention and close more deals
By Vidyard · 4.5/5 Value-Position score (estimate)
Positioning guardrails
Best for
- Revenue teams that want personalized, trackable video messages inside email, LinkedIn and CRM workflows
- Sales and marketing orgs with 5+ seats that need shared video hosting, permissions and engagement analytics
- Teams that want AI-avatar video generated and delivered automatically off buyer signals
Ideal size: 5–500 seats people · Scale-up or enterprise GTM org with a CRM or MAP already in place
Not for
- Companies needing a broadcast-grade enterprise video platform with live streaming and heavy asset management
- Teams with no CRM or marketing automation to route watch engagement data into
- Organizations that require on-premises or self-hosted deployment
Value metrics scorecard
Time-to-Value
1–2 weeks
~7 days to first production value
Total Cost of Ownership
$3,000/yr
Starts at $0 · Per-seat subscription, monthly or annual (annual saves 30%); Free tier plus Starter, Teams and Enterprise, with paid tiers quoted by sales
Implementation Friction
2/5
Engineering + admin effort required
Value-Position score
out of 5 · model estimate
Full cost breakdown
Mandatory implementation fee
None
Seat tiers
Free for individuals; Starter per seat; Teams recommended for 5+ seats; Enterprise custom seat counts via sales
Add-on costs
- Video Agent add-on: unlimited AI videos, 3 custom AI avatars and automated video creation and delivery, priced separately
- Caption translations billed per minute of translation
- Theta Lake compliance integration add-on
Company & support
Who is behind Vidyard, and how your team gets help once it is live.
Company
- Founded
- 2010 · 16 yrs in business
- Headquarters
- Not recorded
How you get support
- PhoneNot listed
- EmailPlan not stated
- Live chatAll plans
- Support portal / ticketsAll plans
- Community forumNot listed
- Help centre / docsAll plans
- Dedicated account managerEnterprise only
- In person / on-siteNot listed
- Hours
- Business hours
- Response time
- Not stated
Support page states tickets and chat are available 24 hours a day, Monday through Friday. Knowledge Base and Vidyard Learn are self-serve. Pricing page lists guided onboarding and dedicated success for higher tiers; email support availability varies by plan.
“Not listed” means the vendor’s public pages don’t mention that channel, not that it is unavailable. Ask about it during evaluation.
Market position
Where Vidyard sits against its closest alternatives. Pick any two of cost, speed, friction and buyer score, and up to 9 companies to compare.
Quadrant view
Typical annual cost × Time-to-value
The lines cross at the median of the solutions shown, so about half sit on each side of each line.
Companies on the chart 6 / 10
- Vidyard
- Proposify
- Crossbeam
- Amplemarket
- Dropbox Sign
- LiveChat
Add or change companies
Up to 10 companies including Vidyard. Listed closest first.
Stack fit signal
Compatibility with standard B2B ecosystems.
No supported MCP path today, so it cannot be driven from an AI client.
AI & MCP readiness
What Vidyard ships in AI, and what it asks of your ecosystem.
AI features shipped
Video Agent automatically creates and delivers personalized AI-avatar videos triggered by buyer actions such as content downloads or demo bookings; AI Sales Script Generator drafts sales scripts in seconds. Avatars are trained from a user-provided video or drawn from licensed stock avatars. Sources do not describe AI logging, export or model-provider options.
In your ecosystem
- AI connection
- Not supported
- Model key
- Not recorded
- AI usage audit
- Not recorded
Compliance attestations
* IAPP AIGP certifies individuals, not products. It means named staff hold the credential — not that the platform does.
Bottom line
Vidyard is an AI-powered video messaging and hosting platform for go-to-market teams. Reps record or auto-generate personalized video, share it in email, LinkedIn, Slack and CRM/MAP workflows, and push watch engagement data into Salesforce, HubSpot, Marketo and Salesloft. A free tier covers individual use; paid Starter, Teams and Enterprise tiers add analytics, branding, permissions, SSO and API access, with unlimited AI video via the Video Agent add-on. Founded in 2010, Vidyard cites SOC 2 Type II and ISO 27001 alignment.
Frequently asked questions
How much does Vidyard cost?
There is a free plan with no credit card required, a Starter plan billed per seat, and Teams and Enterprise plans quoted by sales. Annual billing saves 30% versus monthly. The Video Agent add-on, caption translations and the Theta Lake compliance integration are extra. Because paid-tier prices are not published, treat any budget figure as an estimate until you talk to Vidyard sales.
How long does implementation take?
Most users start on the free plan the same day by installing the Chrome extension or mobile app and recording a first video. Paid Teams and Enterprise plans add CRM/MAP integrations, branded sharing pages, SSO and permissions; Vidyard offers Launch Services with guided onboarding and dedicated success on higher tiers. Expect configuration work rather than a heavy implementation project.
Which systems does Vidyard integrate with?
Vidyard lists integrations with Salesforce, HubSpot, Marketo, Eloqua, Pardot, Salesloft, Outreach, Apollo, Gong, Groove, Slack, Gmail/Google Workspace, Outlook/Microsoft 365, Zapier, Zendesk and more. Data integrations sync video engagement back into CRM and marketing automation so teams can trigger follow-ups on watch signals and report video's pipeline impact.
Is Vidyard secure and compliant?
Vidyard states it is SOC 2 Type II compliant, aligns to NIST and ISO 27001, encrypts data in transit and at rest, and hosts on AWS with RBAC, quarterly penetration tests and annual security training. Higher tiers add SSO, domain and IP playback restrictions, custom permissions and account history. Vidyard does not claim HIPAA, FedRAMP or GDPR certification on its security page.
Does Vidyard include AI features?
Yes. Video Agent automatically creates and delivers personalized AI-avatar videos triggered by buyer actions such as downloading content or booking a demo, and an AI Sales Script Generator drafts scripts in seconds. Custom avatars are trained from a user-supplied video, or teams can use stock avatars. Vidyard does not publish which model provider it uses or whether prompts and outputs are logged.