Ignition
Revenue and billing automation platform that turns proposals into signed engagements, invoices and payments
By Ignition · HQ Sydney, Australia · 4.5/5 verified-buyer score
Positioning guardrails
Best for
- Accounting and tax firms that want proposals, engagement letters, billing and payments in one system
- Bookkeepers moving clients to recurring, upfront payment collection
- Marketing, design and consultancy agencies automating the engagement-to-cash cycle
- Small professional services teams (1–20 people) that want proposals and invoicing without extra tools
- Larger multi-office firms needing standardised engagements and enterprise controls
Ideal size: 1–200+ people · Growth-stage professional services firm replacing manual proposals and invoicing
Not for
- Firms in South Africa that need integrated payment collection (payments unavailable there)
- Organisations requiring FedRAMP, HIPAA or ISO 27001 commitments today
- Teams wanting deep project delivery or PSA functionality inside the same product
- Businesses looking for a permanently free plan (only a 14-day trial)
Value metrics scorecard
Time-to-Value
Live within the 14-day free trial
~14 days to first production value
Total Cost of Ownership
$468/yr
Starts at $468 · Per-account subscription billed monthly or annually; tiers priced by active clients and users; 14-day free trial
Implementation Friction
2/5
Engineering + admin effort required
Buyer Score
out of 5 · verified buyers
Full cost breakdown
Mandatory implementation fee
None
Seat tiers
Solo is 1 user under $150k revenue; higher tiers step up by active clients and users; extra clients billed per-client, per-month
Add-on costs
- Deals pipeline: $49/month unless included in your plan
- Online forms: $49/month unless included in your plan
- Price insights: $349–$399 billed annually for 200 AI price insights
- Payment transaction fees: 1% + $0.30 per transaction, plus 0.3% on direct debit above $3,000
- Set-up assistance and custom brochure design included on Solo/Core plans; Enterprise priced by quote
Company & support
Who is behind Ignition, and how your team gets help once it is live.
Company
- Founded
- 2013 · 13 yrs in business
- Headquarters
- Sydney, Australia
How you get support
- PhoneNot listed
- EmailAll plans
- Live chatNot listed
- Support portal / ticketsNot listed
- Community forumNot listed
- Help centre / docsAll plans
- Dedicated account managerEnterprise only
- In person / on-siteNot listed
- Hours
- Business hours
- Response time
- Priority 1-hour response on Pro+; 4-hour on Core; no SLA, ~24h target otherwise
Support operations run from 9am Monday to 11am Saturday AEST; all plans include support, training webinars and online resources; Enterprise adds a dedicated customer success manager.
“Not listed” means the vendor’s public pages don’t mention that channel, not that it is unavailable. Ask about it during evaluation.
Market position
Where Ignition sits relative to every other solution in the database. Toggle axes to compare on cost, speed, friction, or buyer score.
Quadrant view
Implementation friction × Verified buyer score
Stack fit signal
Compatibility with standard B2B ecosystems.
No supported MCP path today, so it cannot be driven from an AI client.
AI & MCP readiness
What Ignition ships in AI, and what it asks of your ecosystem.
AI features shipped
Vendor markets an 'AI-powered' platform, but the only AI capability described in detail is the Price Insights add-on: 200 tailored price benchmarks and suggestions built on the firm's real proposal data. No model, BYOK option or AI audit logging is documented.
In your ecosystem
- AI connection
- Not supported
- Model key
- Not recorded
- AI usage audit
- Not recorded
Industry verdicts
How Ignition speaks to each vertical it serves — same data, sector lens.
Professional ServicesBill hours faster, staff smarter.
Best for in Professional Services
- Accounting, tax and bookkeeping firms automating agreements, billing and collections
- Agencies and consultants who bill recurring or project work and want to upsell inside proposals
- Practices that need upfront payment details collected at proposal signature
- Multi-office firms standardising engagement letters and pricing across teams
Not for
- Firms in South Africa, where Ignition payments are not supported
- Buyers needing HIPAA, FedRAMP or ISO 27001 assurance from the vendor's own trust page
- Teams that want project delivery, time tracking and resourcing in the same system
- Very large enterprises needing bespoke CPQ or ERP-grade configure-price-quote logic
Ignition is built for service-based businesses that sell recurring or project engagements: accounting and tax firms, bookkeepers, agencies, consultants and financial services providers. Its core loop is proposal to signature to invoice to payment, with workflows pushed into accounting, practice-management, CRM and project tools. Vendors looking for full PSA, ticketing or delivery management should pair it with a dedicated tool rather than replace it.
Compliance attestations
* IAPP AIGP certifies individuals, not products. It means named staff hold the credential — not that the platform does.
Bottom line
Ignition is a revenue and billing automation platform for professional services firms, founded in 2013 and used by 8,500+ businesses. It combines online proposals and engagement letters, automated invoicing and payment collection, and workflow automation with accounting, practice-management and CRM integrations. A 14-day free trial needs no credit card; paid plans are per-account subscriptions priced by active clients and users, starting from $39/month billed annually, with add-ons for Deals pipeline, Online forms and AI price insights.
Frequently asked questions
How quickly can we get to first value with Ignition?
The vendor positions getting started as simple and free: a 14-day trial with no credit card, all features available, ready-made templates and set-up assistance included on plans. Most firms can send a first proposal and start collecting payment details within the trial window rather than after a long implementation.
What does Ignition cost for a small firm versus a larger firm?
Pricing is a per-account subscription based on active clients and users. The Solo plan is $39/month billed annually ($49 monthly) for solopreneurs under $150,000 annual revenue with 1 user, and requires Xero or QuickBooks Online plus payments to be connected. Higher Core, Pro and Pro+ tiers step up by client and user counts, Enterprise is quoted per firm, and add-ons such as Deals pipeline and Online forms cost $49/month unless bundled. Payment transaction fees also apply.
Does Ignition handle invoicing and accounting sync automatically?
Yes. Once a proposal is signed, billing and payment happen automatically and invoices flow into connected accounting systems. Documented integrations include Xero, QuickBooks Online, MYOB Business, Sage, Xero Practice Manager, Karbon, Gusto, ProConnect, Practice CS, UltraTax CS, CCH Axcess, Financial Cents, FYI, Slack and Zapier, with further apps connected through Zapier.
Which other tools can Ignition connect to?
Beyond direct accounting and practice-management integrations, Ignition uses Zapier to reach over 7,000 apps. The vendor's own FAQ names HubSpot, Zoho CRM and Salesforce for CRM, Asana, Trello, Teamwork and Monday.com for project management, plus Mailchimp, Typeform and Calendly. Slack notifications are available for signed proposals.
Is Ignition secure enough for our client and payment data?
Ignition states it is SOC 2 Type 2 certified, encrypts data in transit with 256-bit SSL and at rest with AES-256, runs production on AWS, undertakes annual penetration testing and operates a bug bounty program. Card and direct debit details are never stored by Ignition; payments run through PCI-DSS Level 1 providers Stripe and Recurly. Data is hosted in the United States and retained until deletion is requested.